It’s safe to assume your medical practice long ago abandoned many old-fashioned remedies and treatments. You probably no longer use mercury to treat infection, opium as a anesthetic or leeches to heal wounds.
And yet you may be using outdated methods to communicate and inform your patents. Phone calls to schedule appointments. Handwritten notes to keep track of treatments. Paper brochures to explain how to manage certain conditions.
Just as medicine as evolved technologically, so too has the way health care professionals interact with patients.
Whether you’re a dentist, chiropractor or general practitioner, a mobile app can help you engage with and inform your patients in a more intimate way than traditional communication tools.
According to a variety of studies, smartphone and tablet owners use their devices for all kinds of information related to their health:
According to a study by the American Electronics Association, most patients and doctors want to have open communication through mobile devices. Below are six ways this technology can make life easier for both parties:
This is perhaps the most useful feature of a mobile app. You can give your patients the convenience of scheduling, canceling and re-scheduling appointments without having to call in, which also frees up time for your administration staff. What’s more, the app can send automatic reminders to patients when they’re due for a checkup or when their next appointment is coming up. Medical staff can also track frequency of visits and lab results.
A mobile app can improve the timeliness of obtaining prescription refills, meaning patients will be less likely to miss a day due to running out of meds. Devices can be used so that patients can access information on any dosage or medication information. In addition, an app can communicate potential side effects and also alert a pharmacist to potential allergies to certain medications.
Walgreens’ online refill requests come through its mobile app. Company officials say that customers appreciate the speed and convenience of ordering refills by scanning the bar code on pill bottles with their phone’s or tablet’s camera.
In addition, if your pharmacy also sells other health and non-health related items, a mobile app can drive sales of those items. Walgreens also recently reported that customers who engage with Walgreens in person, online and via mobile apps spend six times more than those who only visit stores. And customers who use the app before visiting a store will generally spend four times more than those who do not.
Certain medical devices, such as infusion pumps, glucose meters, CPAP machines, can be hooked up to Wi-Fi and Bluetooth, then transmitted to a mobile device, which can then be sent to the patient’s doctor.
Your app can help diabetics keep track of blood glucose levels, reorder medications, receive food tips and keep journals of their diet and activities. The app can even be set up so that the patient’s doctor can access the information remotely and be more prepared for his or her’s next office visit.
Physicians can also provide instructions on how to handle certain situations, which can be triggered by what the patient inputs into the app. This can also potentially cut down on the amount of phone calls for nurses and admin staff.
During a heat wave, you can send all your patients who have the app a reminder of the dangers of spending too much time outdoors. When flu season arrives, you can send a short message encouraging patients to get a flu shot and remind them of other precautionary measures.
A mobile app makes it easer to input, collect, download and produce financial, operational, legal, diagnostic and prescription information, as well as summaries of these reports, with thorough detail.
Im In Marketer has worked with many health care professionals in a variety of disciplines to build and design mobile apps. We will customize your app for your specific needs and will design it in a way to reflect your practice’s identity.